13. May 2019
MDR-Werbung Media Update
13. May 2019
6. May 2019
8. Apr 2019
The German marketing magazine W&V recently published a few articles on Audio and Audio Branding. One of them also features why do birds.
3. Apr 2019
The lovely people around Amélie Gangé and Helen Meyer from THE VENUE Berlin invited us to join their “Hello, Audio!” podcast series to discuss “The Future of Sonic Branding and Marketing” with some sound experts from Berlin.
Check out the podcast here:
1. Apr 2019
We won another award at the “Transform Awards Europe” in London. why do birds were honored for their “MAN Energy Solutions” audio branding project with silver.
18. Mar 2019
Together with Future of Voice we’ve produced our first “Alexa Skill” for the insurance company VGH. It’s a very uselful Yoga Podcast-type skill, already getting great reviews on Amazon. We are very happy to be gaining experience with voice services.
Find more informations here.
12. Mar 2019
Our creative director Leopold Hoepner is speaking about UI/UX-sounds in the automobile sector at the “Intuitive Vehicles” conference on March 13, 2019 at the Sheraton in Berlin.
14. Feb 2019
Alexander Wodrich was invited by THE VENUE Berlin for an after work session on “The Future of Sonic Branding and Marketing” together with colleagues from the Berlin music industry (Jambl, Playtronica and Wesound). More informations can be found here.
3. Feb 2019
Alexander Wodrich was invited to discuss “Audio Branding and Sound Identities in times of Voice Assistants” on 169 Lab’s podcast series “All About Voice”.
In episode 14 he talks with Tim Kahle about the importance of audio branding on smart speakers. This will play a greater role in the future, when staging a brand cross-medially and audiovisually. We believe brands now should experiment and grow with the technology. Users might still forgive when brands haven’t found their unique tonality.
Check out the episode here:
30. Jan 2019
why do birds on voice-based services, in-car sounds and the importance of audio branding in the current issue (#57) of UK’s Contagious magazine.