30. Jan 2019

why do birds on voice-based services in Contagious magazine

why do birds on voice-based services, in-car sounds and the importance of audio branding in the current issue (#57) of UK’s Contagious magazine.


16. Dec 2018

Interview at the International Sound Award 2018

A short interview at the International Sound Award 2018 in Hamburg with Sebastian and Alex about the winning case “Hyundai Olympic Pavillon”.

11. Dec 2018

Acoustic Staging of the Hyundai Palisade Launch

why do birds was responsible for the acoustic staging of the Hyundai Palisade Launch at the L.A. Auto Show 2018 with Soundscapes, product-unveiling sound and music pieces. Here’s a short snippet.

8. Nov 2018

why do birds at the Industry Day in Berlin

It was inspiring listening to so many agencies and fun speaking at the Industry Day in Berlin yesterday. Thanks to the media:net Berlin Brandenburg for the organization.

4. Nov 2018

EWE Audio- and Motion-Branding

EWE is a German energy and telecommunications provider, who’s just gone through a complete Re-branding process. We have created the Audio- and the Motion-Branding. Here’s one of the first films that uses all the new elements. We’re very happy with the result.

29. Oct 2018

Alexander Wodrich as jury member at the Transform Awards North America

The Transform Awards North America judges Alexander Wodrich (why do birds), Nic Strahl (Transit Wireless), Claire Graves (Atlantic Theater Company), Dennis Thomas (SAP) und Steve Keller (iV) presenting the honors at the New York City awards ceremony on October 29, 2018.

15. Oct 2018

New Product Film for Berlin High-Tech: IRMA 6

For the international market leader in the field of passenger counting, IRIS GmbH from Berlin Adlershof, why do birds has produced a launch film for their new sensor IRMA 6. The film was shown at Innotrans 2018 in Berlin in September and will be used for the international rollout of the sensor.

21. Sep 2018

Winner at the International Sound Awards 2018

Our sound production for the Hyundai Olympic Pavilion won an International Sound Award in the category “Soundscapes & Ambient Sound”.

“A stunning immersive experience, unique. Executed perfectly.
Fantastic fit to the story and produced with a great focus in details. A mesmerising entry that delivered on every level.
Idea, concept, story, understanding of sound, the translation of a complex story into sound – everything harmonizes.”
The International Sound Awards Jury

20. Sep 2018

Lecture at the Reeperbahn Festival

Alexander Wodrich and Sebastian Waschulewski presented the challenges, concept and creative and technical realisation of the sound installation “Hyundai Olympic Pavillon” at the Reeperbahn Festival 2018 in Hamburg.