Live, Lead, Launch.
In 2020, our client Bechtle presented our new motion and audio branding at its annual strategy conference. To really set the scene for this moment, we developed an audiovisual event kit and accompanied the launch with a spectacular drum performance.
At STRAT 2020, Bechtle wants to focus on the topic of corporate and employee management and discuss how they can expand and communicate their market leadership position. At the same time, however, the aim is to discuss how to achieve a contemporary and appreciative management style within the company.
With this in mind, we made the theme of spatial perspective the visual anchor for all animations, indicating the way forward. For the highlight of the event, we combined digital animation with analog performance and presented our new audio branding together with the GreenBeats.
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Wow. Now we're slowly getting big. Marketing and corporate communications have been taken to the next level: we now have our own Bechtle sound #thesoundofbechtle How would I describe it? Lots of power, lots of motivation, clear lines, simplicity and yet a clear statement that we want to change everything.
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