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Design meets functionality.
Passenger counting sensors: Neither the topic nor the devices are noticed by most people. IRIS GmbH from Berlin, however, is a silent world market leader and innovation driver. We staged and explained their new model IRMA 6 in a product film.
Customer
Iris GmbH
Launch
2018
Scope
Product Video, Story Development, Graphic Design, 3D Modelling, 3D Animation, Music Production
Function follows form.
For the launch of the new flagship product IRMA 6, we were commissioned to create a product film that both showcases the extraordinary design of the sensor and presents the practical and exclusive functions for installation and use. This film was presented to the public for the first time at the innotrans trade fair in 2018 and can also be viewed on the newly launched website iris-sensing.com.
